At Red Tie Limited, we're committed to protecting and respecting your privacy.
This Policy explains when and why we collect personal information about people who visit our website, how we use it, the conditions under which we may disclose it to others and how we keep it secure.
We may change this Policy from time to time so please check this page occasionally to ensure that you’re happy with any changes. By using our website, you’re agreeing to be bound by this Policy.
Any questions regarding this Policy and our privacy practices should be sent by email to support@red-tie.com or by writing to Customer Support, Red Tie Limited, Unit 2 Basset Court, Grange Park, Northampton, NN4 5EZ, United Kingdom. Alternatively, you can telephone 01604 702075.
Who we are.
Red Tie Limited, whose registered address is Unit 2 Basset Court, Grange Park, Northampton, NN4 5EZ with registration number 4505163.
Usually, Red Tie Limited will be the 'controller' of your personal information. This means that we are responsible for deciding how your personal information is used and ensuring that it is used in compliance with applicable data protection law (in conjunction with other parties, where applicable).
How do we collect information from you?
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Information you give us directly
For example, we may obtain information about you when you call us, contact us by email, through one of the contact forms on our website or through one of the social media platforms we maintain a presence on.
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Mandatory information
In some circumstances, it may be mandatory to collect and process some of your personal details to deliver the service or provide the support you are looking for. For example, we need your contact details to respond to your enquiry or complaint.
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Information you give us indirectly
Your information may be shared with us by third parties, for example where you have consented for them to do so or where there is an agreement/contract in place between us and the third party. You should check any privacy policy provided to you where you give your data to a third party.
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When you visit this website
We, like many companies, automatically collect the following information:
- technical information, including the type of device you're using, the IP address, browser and operating system being used to connect your computer to the internet. This information may be used to improve the services we offer.
- information about your visit to this website, for example we collect information about pages you visit and how you navigate the website, i.e., length of visits to certain pages, products and services you viewed and searched for, referral sources (e.g., how you arrived at our website).
We collect and use your personal information by using cookies on our website. Some of these cookies can be enabled/disabled by selecting your preferences in the preference centre you are presented with when first interacting with this site. More information on cookies can be found under the Cookie policy' on our website.
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When you use social media
When you interact with us on social media platforms such as Facebook and LinkedIn, we may obtain information about you. The information we receive will depend on the privacy preferences you have set on those types of platforms. If you interact with us in this way, we encourage you to read the Privacy Policy of the social media platform(s) you use.
As mentioned above, we collect and use your personal information by using cookies, including social media cookies (i.e., third party cookies). We use social media cookies to enhance the functionality of this website and provide you with personalised content (see our Cookie Policy for more information).
What type of information is collected from you?
The information we collect, store and use from you may depend on the relationship you have with Red Tie Limited t/a Full Metal Software. This might include:
- your name and contact details (including postal address, email address and telephone number)
- your date of birth
- your communications with us, such as call recordings and emails you send. These communications may relate to general enquiries, requests for support or guidance, and complaints or feedback about our activities, products and services.
Data protection laws recognise certain categories of personal information as sensitive and therefore requiring greater protection, for example information about your health, ethnicity and religion.
We do not usually collect sensitive data about you unless there is a clear and valid reason for doing so and data protection laws allow us to do so.
Where appropriate, we will make it clear why we are collecting this type of information and what it will be used for.
How is your information used?
The purposes for which we use your information may depend on the relationship you have with Red Tie Limited. We may use your information for a number of different purposes, which may include:
- providing you with the services, products or information you asked for.
- processing orders that you have submitted
- carrying out our obligations under any contracts entered into between you and us
- keeping a record of your relationship with us
- responding to or fulfil any requests, complaints or queries you make to us
- conducting analysis and market research to better understand how we can improve our services, products or information
- checking information we have collected online and offline about you against third party sources so we can ensure that the information we hold about you is up to date and accurate
- toi monitor website-use to identify visitor location, guard against disruptive use, monitor website traffic, personalise information which is presented to you and/or to provide you with targeted advertisements
- seeking your views or comments on the services we provide
- notifying you of changes to our services
- sending you communications which you have requested and that may be of interest to you.
- processing grant or job applications.
How and when you will hear from us
We respect your right to privacy, and we will only contact you about Red Tie Limited t/a Full Metal Software if you are happy to hear from us or where appropriate to do so.
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Marketing Communications
We may use your contact details to provide you with information about the vital work we do for older people, our fundraising appeals and opportunities to support us, as well as the products and services you can buy if we think it may be of interest to you.
We will only send you marketing by email, text and telephone if you have explicitly provided your prior consent. This does not apply to service communications (see below).
We’ll always ask for your permission to contact you about our products and services in this way, for example, when you enquire about, or purchase, one of our products or services.
You can opt out of our marketing communications at any time. Please see “Your Choices” for further information.
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Service Communications
We may send you certain communications, without your consent, if we are under a legal obligation to do so; if we feel sending the communication is in both yours and our interests; and/or it would be a disadvantage to you if we didn’t send you the communication.
These communications may include:
- Order confirmations
- Registration confirmation, such as when you sign up to one of our events
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Online Advertising
We advertise on Facebook and Google as well as some other online platforms such as LinkedIn. We do this by advertising to people signed up with an online platform (such as Facebook or Google) based on what the platform knows about them.
We may use the following re-marketing processes on some or all of specific online platforms.
- 'Look-alike' / 'Similar' audiences: We send a list of 'hashed' email addresses to an online platform such as Facebook or Google (hashing is a security measure whereby the personal information is turned into a code).
- Tracking people's interactions with our adverts so that we know when an individual has clicked on an advert. This allows us to measure the effectiveness of our campaigns
In some of the above instances, this means that if you have already visited our website, we can direct you back to it through ads shown on sites you visit across the internet by third party vendors. These third-party vendors include Google and Facebook. All parties may use cookies to serve these ads based on your past visits to our website.
You can object to your information being used by withholding permission on our cookie preference centre when you visit our site.
Using your information to tailor our work
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Profiling and analysis
We may analyse your personal information to create a profile of your interests and preferences so that we can tailor and target our communications in a way that is timely and relevant to you. We may make use of additional information about you when it is available from external sources to help us do this effectively. This allows us to be more focused, efficient, and cost-effective with our resources and also reduces the risk of someone receiving information they may find inappropriate or irrelevant.
We're committed to putting you in control of your data so you’re free to opt out of your information being used in this way at any time by contacting info@red-tie.com.
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Website Recording
Our website may also use technologies to monitor your use of our site. The types of information these technologies record may include IP address, mouse clicks, mouse movements, page scrolling and any text keyed into website forms. The information collected does not include bank details or any sensitive personal data and is stored and used for aggregated and statistical reporting. This information will be accessed by Red Tie Limited and trusted third-party agencies working on our behalf for the purpose of monitoring and improving the usability of the Red Tie website.
Who has access to your information?
We will not sell or rent your information to third parties.
We will not share your information with third parties for marketing purposes.
However, we may disclose your information to third parties in order to achieve the other purposes set out in this policy.
We may pass your information to our third-party service providers, suppliers, agents, subcontractors, and other associated organisations for the purposes of completing tasks and providing services to you on our behalf. However, when we use these third parties, we disclose only the personal information that is necessary to deliver the services and we have a contract in place that requires them to keep your information secure and prevents them from using it for their own direct marketing purposes. Please be reassured that we will not release your information to third parties for them to use for their own direct marketing purposes, unless you have requested us to do so, or we are required to do so by law, for example, by a court order or for the purposes of prevention of fraud or other crime.
Lawful Processing
Data protection law requires us to rely on one or more lawful grounds to process your personal information. We consider the following grounds to be relevant:
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Specific Consent
Where you have provided specific consent to us using your personal information in a certain way, such as to send you email, text and/or telephone marketing. Your specific consent is also used where you have agreed for us to use your personal information in case studies to promote our work. You can withdraw your consent at any time. Please see ‘Your Choices’ for more information.
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Performance of a Contract
Where we are entering into a contract with you or performing our obligations under it.
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Legal Obligation
Where necessary so that we can comply with a legal or regulatory obligation to which we are subject, for example where we are ordered by a court or regulatory authority.
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Legitimate Interests
Where it is reasonably necessary to achieve our or others’ legitimate interests (as long as what the information is used for is fair and does not duly impact your rights).
We consider our legitimate interests to be running Red Tie Limited t/a Full Metal Software as an organisation in pursuit of our aims and ideals. For example to:
- send email communications about our services
- understand how people choose/use our services and products
- determine the effectiveness of our services, promotional campaigns and advertising
- purchase marketing lists to promote our business activity
- record and monitor interactions for quality and training purposes
- enhance, modify, personalise or otherwise improve our services and communications for the benefit of our customers; and
- better understand how people interact with our website.
- retain records and call recordings as evidence in defence of a legal claim.
When we legitimately process your personal information in this way, we consider and balance any potential impact on you (both positive and negative), and your rights under data protection laws. We will not use your personal information where our interests are overridden by the impact on you, for example, where use would be excessively intrusive (unless, for instance, we are otherwise required or permitted to by law).
When we use sensitive personal information, we require an additional legal basis to do so under data protection laws, so will either do so on the basis of your explicit consent or another route available to us at law (for example, if we need to process it for employment, social security or social protection purposes, your vital interests, or, in some cases, if it is in the public interest for us to do so).
Your choices
You have a choice about whether or not you wish to receive information from us. If you do not want to receive direct marketing communications from us then you can select your choices by ticking the relevant boxes situated on the form used to collect your information.
We’re committed to putting you in control of your data so you’re free to change your marketing communication preferences (including to tell us that you don’t want to be contacted for marketing purposes) at any time using:
- info@red-tie.com, or
- by telephone: 01604 663690, or
- by post: Customer Support, Red Tie Limited, Unit 2 Basset Court, Grange Park, Northampton, NN4 5EZ, United Kingdom
We will not use your personal information for marketing purposes if you have indicated that you do not wish to be contacted and will retain your details on a suppression list to help ensure that we do not continue to contact you. However, we may still need to contact you for administrative.
Your Rights
Under UK data protection law, you have certain rights over the personal information that we hold about you. Here is a summary of the rights that we think apply:
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Right of Access
You have a right to request access to the personal data that we hold about you. You also have the right to request a copy of the information we hold about you, and we will provide you with this unless legal exceptions apply. We may charge £10 for information requests.
If you want to access your information, contact us using our details above. Please be aware that we will ask you for proof of identity or alternative proof of authority before sharing any information we may hold.
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Right to have your inaccurate personal information corrected
You have the right to have inaccurate or incomplete information we hold about you corrected. If you change email address, or if you believe any of the other information we hold is inaccurate or out of date, please contact us via email or post (see above).
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Right to restrict use
You have a right to ask us to restrict the processing of some or all of your personal information if there is a disagreement about its accuracy, or we're not lawfully allowed to use it.
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Right of erasure
You may ask us to delete some or all of your personal information and in certain cases, and subject to certain exceptions; we will do so as far as we are required to. In many cases, we will anonymise that information, rather than delete it.
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Right for your personal information to be portable
If we are processing your personal information (1) based on your consent, or in order to enter into or carry out a contract with you, and (2) the processing is being done by automated means, you may ask us to provide it to you or another service provider in a machine-readable format.
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Right to object
You have the right to object to processing where we using your personal information (1) based on legitimate interests, (2) for direct marketing or (3) for statistical/research purposes.
If you want to exercise any of the above rights, use the contact details above. We may be required to ask for further information and/or evidence of identity. We will endeavour to respond fully to all requests within one month of receipt of your request, however if we are unable to do so we will contact you with reasons for the delay.
Please note that exceptions apply to a number of these rights, and not all rights will be applicable in all circumstances. For more details we recommend you consult the guidance published by the UK’s Information Commissioner’s Office.
How you can access and update your information
The accuracy of your information is important to us. If you change email address, or any of the other information we hold is inaccurate or out of date, please email us at: info@red-tie.com, or write to us at: Customer Support, Red Tie Limited, Unit 2 Basset Court, Grange Park, Northampton, NN4 5EZ. Alternatively, you can telephone 01604 663690.
Security precautions in place to protect the loss, misuse or alteration of your information
When you give us personal information, we take steps to ensure that it’s treated securely. Non-sensitive details (your email address etc.) are transmitted normally over the Internet, and this can never be guaranteed to be 100% secure. As a result, while we strive to protect your personal information, we cannot guarantee the security of any information you transmit to us, and you do so at your own risk. Once we receive your information, we make our best effort to ensure its security on our systems. Where we have given (or where you have chosen) a password which enables you to access certain parts of our websites, you are responsible for keeping this password confidential. We ask you not to share your password with anyone.
Use of 'cookies'
Like many other websites, Red Tie's website uses cookies. ‘Cookies’ are small pieces of information sent by an organisation to your computer and stored on your hard drive to allow that website to recognise you when you visit. They collect statistical data about your browsing actions and patterns and do not identify you as an individual. More details are provided in our Cookie Policy, link can be found in the footer of this website.
Links to other websites
Our website may contain links to other websites run by other organisations. This privacy policy applies only to our website‚ so we encourage you to read the privacy statements on the other websites you visit. We cannot be responsible for the privacy policies and practices of other sites even if you access them using links from our website.
In addition, if you linked to our website from a third party site, we cannot be responsible for the privacy policies and practices of the owners and operators of that third party site and recommend that you check the policy of that third party site.
16 or Under
We are concerned to protect the privacy of children aged 16 or under. If you are aged 16 or under‚ please get your parent/guardian’s permission beforehand whenever you provide us with personal information.
Transferring your information outside of Europe
As part of the services offered to you through this website, the information which you provide to us may be transferred to countries outside the European Union (“EU”). By way of example, this may happen if any of our servers are from time to time located in a country outside of the EU. These countries may not have similar data protection laws to the UK. By submitting your personal data, you’re agreeing to this transfer, storing or processing. If we transfer your information outside of the EU in this way, we will take steps to ensure that appropriate security measures are taken with the aim of ensuring that your privacy rights continue to be protected as outlined in this Policy.
If you use our services while you are outside the EU, your information may be transferred outside the EU in order to provide you with those services.
Complaints
We welcome, and take seriously, all complaints and feedback about our work.
If you make a complaint to us, we will collect and use your information to respond to your concerns.
If your complaint relates to an area of our work where we employ a third-party processor or product provider, we may share your personal information with that third party to investigate your concerns.
We will keep a record of your complaint for 7 years from the date that we deem the complaint closed.
You can also complain to the ICO if you are unhappy with how we have used your data.
The ICO’s address:
+44 (0) 1604 702075
